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BRING YOUR CROWD

How to plan a creator community challenge

Turn an audience into participants with a clear challenge brief, manageable proof rules, and a launch checklist.

Start with something your audience can do

A community challenge asks followers to participate, not just watch you perform. Choose a small recurring task connected to why they follow you. Make the proof understandable in one sentence and realistic on an ordinary day.

For art communities

A daily drawing of one ordinary object. Accept a photo of a fresh drawing; make skill level irrelevant to whether it counts.

For comedy communities

One original line for a fictional product each check-in. Choose text or voice proof in setup and explain the no-repeat rule.

For photography communities

A fresh photo using a simple theme such as reflections or one color. Keep equipment and location requirements accessible.

Write a clear challenge brief

The task
What does each player submit, and what does not count?
The proof
Which supported format will you accept?
The schedule
What cadence, start conditions, and deadlines does the War show?
The audience
Is it public or private, and who should receive the invitation?
The ending
Explain the game’s actual ending rules and missed-check-in consequences.
The entry details
State the costs and prize rules exactly as configured. Avoid promising outcomes.

Use the group planning guide for a downloadable worksheet. Keep the brief short enough to read before joining.

A practical launch sequence

  1. Demonstrate the proof. Create your own example so followers can see what counts. Label it as an example.
  2. Review the setup. Check the final rules, entry details, and invitation link before announcing the War.
  3. Invite interested people. Explain why the theme fits your community. Link directly to the War and tell people to read its rules.
  4. Stay present. Answer rule questions without changing the agreed requirements mid-game. Ask permission before featuring a player’s submission outside the War.
  5. Review participation. Look at joins and first proof submissions, not just likes on the announcement. Use what confused people to improve the next brief.

Do creators receive a share?

For public paid Wars, creators receive 10% of the pot; private paid Wars have no creator share. Review the actual entry and prize details before launch. A challenge is not a guarantee of income or audience growth.

Start with a manageable group and a clear idea. You can also explore free Wars; check the options shown in setup. The game guide explains proof, check-ins, and the paid prize split.

Put the idea into play

Choose the proof type, schedule, access, and entry details offered in setup. These guides are planning ideas; they do not configure a War automatically.

Create your challenge

Prefer to join one? Explore current Wars and read the rules before entering.

Keep the ideas coming