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How to plan a creator community challenge

A simple brief and launch checklist for your community.

THE STREAKWARS PLAYBOOKLess scrolling.
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Start with something your audience can do

Give followers a small, repeatable task tied to your community. Explain the proof in one sentence.

For art communities

A daily drawing of one ordinary object. Accept a photo of a fresh drawing; make skill level irrelevant to whether it counts.

For comedy communities

One original line for a fictional product each check-in. Choose text or voice proof in setup and explain the no-repeat rule.

For photography communities

A fresh photo using a simple theme such as reflections or one color. Keep equipment and location requirements accessible.

Write a clear challenge brief

The task
What does each player submit, and what does not count?
The proof
Which supported format will you accept?
The schedule
What cadence, start conditions, and deadlines does the War show?
The audience
Is it public or private, and who should receive the invitation?
The ending
Explain the game’s actual ending rules and missed-check-in consequences.
The entry details
State the costs and prize rules exactly as configured. Avoid promising outcomes.

Use the group planning guide for a downloadable worksheet. Keep the brief short enough to read before joining.

A practical launch sequence

  1. Demonstrate the proof. Create your own example so followers can see what counts. Label it as an example.
  2. Review the setup. Check the final rules, entry details, and invitation link before announcing the War.
  3. Invite interested people. Explain why the theme fits your community. Link directly to the War and tell people to read its rules.
  4. Stay present. Keep rules consistent. Ask permission before sharing a player’s submission outside the War.
  5. Review participation. Look at joins and first proof submissions, not just likes on the announcement. Use what confused people to improve the next brief.

Do creators receive a share?

Each paid War shows its creator share: 0% or 10%. Review the entry and prize split before launch. Income isn’t guaranteed.

Start with a manageable group and a clear idea. You can also explore free Wars; check the options shown in setup. The game guide explains proof, check-ins, and the paid prize split.

Put the idea into play

Set proof, schedule, access, and entry details in Creator. These guides help you plan; they don’t configure a War.

Create your challenge

Prefer to join one? Explore current Wars and read the rules before entering.

Your next good idea.

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